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Atlas Cleaning appoints Issi Salter as growth director

Atlas Cleaning has appointed Issi Salter as Growth Director, strengthening its commercial leadership team as the business continues to scale.

Salter joins the business with extensive experience driving revenue growth, professionalising sales functions and building high-performing teams across services, technology and data-led businesses.

Her appointment reflects Atlas Cleaning’s ambition to accelerate sustainable growth while maintaining the culture and discipline that underpin its success.

Salter has held senior leadership roles within globally recognised organisations including CBRE, IWG PLC and Experian, operating in complex and highly competitive markets. Her background spans both permanent executive leadership and interim CRO-level roles, where she has been trusted to reset strategy, sharpen go-to-market execution and deliver measurable revenue impact.

Salter reports to Ed Bolton, Chief Operating Officer of Atlas Cleaning.

Bolton said: “Atlas Cleaning has grown by combining operational discipline with a strong, people-led culture. As we look to the next phase of our journey, it is vital that our commercial capability evolves in line with that ambition. Issi brings clarity, energy and commercial rigour. She will help us win the right work, strengthen long-term partnerships and ensure our growth continues to reflect our purpose of creating happiness for colleagues and clients alike.”

Salter said of her new appointment: “Atlas Cleaning has huge potential. My role is to bring more structure and pace to how we approach growth, while staying true to the culture and purpose that set us apart. Sustainable growth should strengthen performance and create opportunity for our people. That is what we are building.”

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