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Clarity scores a double win at The Planet Mark Awards

CLARITY-The Soap Cọ. has won in both the Best Newcomer and Best Employee Engagement categories at The Planet Mark Awards, held at Sadler’s Wells Theatre on 12 October.

At a glittering ceremony, with keynote speaker Sir Tim Smit KBE, co-founder of the Eden Project, encouraging the audience to re-double efforts to inspire others to reduce their carbon footprint and develop more sustainable businesses, CLARITY-The Soap Cọ. was acknowledged as a social enterprise that is setting best practice in its sector and beyond for reducing its carbon footprint via a series of green initiatives.

“The culture at CLARITY-The Soap Cọ. is embodied in every product, process and individual. The charity’s approach to environmental & social sustainability is exemplary, and it is just the start,” says Steve Malkin, founder of The Planet Mark.

CLARITY-The Soap Cọ. has reduced its carbon footprint by 15 per cent per unit produced in the period 1 April 2017 to 31 March 2018, with its offices full of posters relating to engaging staff in the conservation of energy and recycling of materials.

Under the auspices of its Green Team, CLARITY-The Soap Cọ. is now working to entrench sustainability and eco issues in the organisation’s DNA with every opportunity taken to promote initiatives both internally and externally using a wide range of media channels from social media to newsletters.

The social enterprise’s manufacturing plant now runs on green energy sources derived from bio-mass fuels, has turned its main boiler down by 10 degrees centigrade and uses only

Forestry Stewardship Council paper in its offices in a drive to reduce its carbon emissions and increase its sustainable practices.

In addition, being a leading member of an increasingly large and influential social enterprise cohort, CLARITY-The Soap Cọ. is showing by example how it is possible to compete in a hotly competitive health and beauty sector without compromising on its green and sustainability ethos in its manufacturing processes.

“Having CLARITY-The Soap Cọ. brands listed in all the major facilities management companies supplying business and now national retailers means that our green credentials and The Planet Mark certification are ever more widely known about. This will hopefully exert a qualitative influence that leads to quantitative change in other organisations,” explains Camilla Marcus-Dew, Head of Commercial at CLARITY-The Soap Cọ. “We are committed to reducing our carbon footprint annually. Naturally, we are very proud to have won these awards, but we are not an organisation to rest on our laurels and will continue to find ways to improve our sustainability credentials.”

CLARITY-The Soap Cọ. uses The Planet Mark logo on the packaging of both its The Soap Cọ. and BECỌ product ranges. The Soap Cọ. was the first consumer product to put The Planet Mark on its packaging and within one year of this move, it is launching in John Lewis & Partners just in time for Christmas. BECỌ is now in over 600 Waitrose & Partners and Sainsbury’s stores nationwide – with the Co-op on board too. This will mean greater exposure for this key certification in the consumer consciousness and encourage other businesses to re-examine their operational and manufacturing processes to improve sustainability metrics.


About Sarah OBeirne

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