Home / Announcements / ZyroFisher to distribute INEOS Hygienics’ sport brand in the UK & Ireland

ZyroFisher to distribute INEOS Hygienics’ sport brand in the UK & Ireland

Hygiene solutions provider, INEOS Hygienics, has appointed ZyroFisher to distribute its new INEOS Sport professional hand and equipment sanitiser spray range into the UK & Ireland.

The new INEOS Sport range has been co-developed with elite sports teams to help prevent the spread of infection amongst athletes, while keeping performance front of mind and reducing lost training days.

Designed by sportspeople, for sport, the range offers a specialist fast drying, non-slip formula that leaves hands and equipment protected and ready for action.

The INEOS Sport range consists of a 50ml Hand Sanitiser Spray and Equipment Sanitiser Spray available in 100ml and 400ml, all of which are made with 70-75 per cent pharmaceutical grade alcohol and kill 99.9 per cent of viruses and bacteria.

George Ratcliffe, Chief Operating Officer of INEOS Hygienics commented: “Growing the INEOS Hygienics brand and category globally is a key initiative for our team, and our partnership with ZyroFisher allows us to further raise awareness of the importance of hygiene within sport and everyday activities.

“As we expand into new markets, it’s vital to have partners that understand what it takes to deliver in multiple retail categories. We couldn’t be more confident in the team at ZyroFisher.”

Jon Sherwood, Director of Brands at ZyroFisher, said: “We are really excited to be partnering with INEOS Hygienics in the UK & Ireland. The introduction of the INEOS Sport range is the next evolution in the world of sport and provides both consumers and our dealer base a range of products that can be used in store and at home.

“The ergonomically designed aerosols are a real game changer and lend themselves perfectly to the sporting goods market where staff are handling products all day long. INEOS has done a fantastic job in developing a range of hygiene products designed specifically to work in this environment.”

 

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